How Do You Conduct a Reputation Audit? A Step-by-Step Guide In the interconnected and globalized economy, the potential for spreading a personal or business brand is limitless. Unfortunately, this unprecedented reach for growing brands also comes with equally large opportunities
Ahrefs has been at the forefront of SEO innovation for years, and in 2024, the platform introduced several groundbreaking updates to empower marketers, SEO professionals, and businesses. This year’s changes revolved heavily around AI integration, enhanced data visualization, and better
In today’s fast-paced and competitive markets, staying ahead isn’t just a luxury—it’s a necessity. However, keeping tabs on every move your competitors make can be overwhelming. This is where competitive intelligence (CI) plays a crucial role. CI involves tracking your
Monitoring website changes has become a necessity for many businesses and individuals—whether it’s tracking product availability, monitoring competitors, or receiving alerts about content updates. Visualping is a popular tool designed to address this need by tracking changes on web pages
While all of the attention is currently on Google’s antitrust case loss and the major implications it might have in the future for search and digital advertising, the reality is that any effects might take years to occur. In the meantime,
After the blockbuster announcement of Chat-GPT in fall of 2022, the SEO and copywriting worlds were thrown into chaos. With AI able to generate blocks of mostly solid content (mostly) in seconds, what would this mean for the future of
GEO vs SEO – What to Know Since the landmark rollout of Chat GPT by Open AI in fall of 2022, SEO professionals have been doing their best to make sense of the future of search. The content generating capabilities
Competitive intelligence tools have become an essential part of doing business in a globalized economy. In many industries, tracking the competition requires extensive resources that many small and mid-size companies simply can’t afford. Fortunately, evolving competitive intelligence software has bridged
SEO Monitoring Trends in 2024 2023 was a landmark year in SEO, and not for entirely positive reasons. After the emergence of OpenAI and ChatGPT and the realization that AI-powered search was the future focus of major search players like
How to set up Microsoft Teams alerts when a website changes Website monitoring has grown in importance over the past decade for individuals and businesses all around the globe – and for different purposes. It became even more important in