08 Aug
Five Bold Predictions for Google SGE and GEO/SEO
While all of the attention is currently on Google’s antitrust case loss and the major implications it might have in the future for search and digital advertising, the reality is that any effects might take years to occur. In the meantime,
29 Jul
Creating query-optimized content for Google AI overviews – Tips
After the blockbuster announcement of Chat-GPT in fall of 2022, the SEO and copywriting worlds were thrown into chaos. With AI able to generate blocks of mostly solid content (mostly) in seconds, what would this mean for the future of
17 Jul
GEO vs SEO – What to Know in 2024
GEO vs SEO – What to Know Since the landmark rollout of Chat GPT by Open AI in fall of 2022, SEO professionals have been doing their best to make sense of the future of search. The content generating capabilities
04 Mar
SEO monitoring trends to watch in 2024
SEO Monitoring Trends in 2024 2023 was a landmark year in SEO, and not for entirely positive reasons. After the emergence of OpenAI and ChatGPT and the realization that AI-powered search was the future focus of major search players like
20 Dec
SEO Monitor: Get change alert(s) if your Google Analytics code gets altered or removed
SEO Monitor: Get change alert(s) if your Google Analytics code gets altered or removed ChangeTower can monitor your page’s source code for changes to the Google Analytics code Sending change alert(s) is a core feature of ChangeTower. Whether new content
03 Feb
Receive Alerts When New Vaccine Appointments Become Available
Receive Alerts When New Vaccine Appointments Become Available There is a tremendous amount of uncertainty for anything and everything when it comes to the COVID-19 vaccine. The standards of who is eligible to get the vaccine (and when!) differ from
06 Nov
Top Tools for SEO Professionals
Top Tools for SEO Professionals SEO, or search engine optimization, has quietly become one of the most essential and powerful tools for promoting a brand or website that has an immediate ROI given that it’s far more cost effective than
