It’s critical to stay ahead of the curve and be in-the-know about what your competitors are up to
The content on competitor websites reveals much about strategy and focus, and companies are often eager to publish news of what’s to come — be that a new product, feature, event or market entry.
Regularly visiting and scrolling through your competitor’s homepage, press releases, news and blog posts requires time and hassle. Competitive monitoring tools can eliminate that headache, and let you monitor competitors through one central interface.
ChangeTower allows you to monitor competitor websites for the content changes that matter most to you.
Price changes
Know when the competition changes their prices. Make sure your pricing is always strategic and responsive to industry trends with our competition monitor software.
Consumer feedback and complaints
Keep a watchful eye on key consumer review websites and public forums, and develop a competitive advantage using our competitor monitoring tool.
Keep tabs on new products
Always know what your competitors are up to. Get notified when competitors post a new press release matching your criteria, add a product to a given category, or make a dramatic change to an existing product’s page.
Use Case 1
Reputation Monitoring Tools
Receive notifications and updates about brand or personal mentions and inform your decision-making in real-time with ChangeTower. Detect new pages or posts on media outlets that cover you or your brand by creating a domain monitor. Set up email notifications to automatically receive updates on brand or personal mentions and respond as needed. Monitor a variety of channels (social, press, competitor websites) in your ChangeTower dashboard.
Use Case 2
Price Monitoring Software
ChangeTower offers a variety of useful tools for prie monitoring within one simple, user-friendly dashboard. Track price changes in a variety of ways - from detecting new pages or posts on a listings website, to changes in specific sections of a page. Set up email notifications to automatically collect price monitoring reports to share with your team, friends, or colleagues. Monitor a variety of channels (social, E-commerce, competitor websites) in your ChangeTower dashboard.
Use Case 3
Content Monitoring
ChangeTower offers a variety of useful tools for content monitoring within one simple, user-friendly dashboard. Track content changes in a variety of ways - from new pages or posts to changes in keywords or code. Set up email notifications to automatically collect content monitoring reports to share with your team or colleagues. Monitor a variety of channels (social, web, external partners) in your ChangeTower dashboard.
Frequently Asked Questions
Can I monitor any page with ChangeTower?
Yes. Simply insert the URL of the page you want to track when setting up your monitors.
Can I specify a set of phrases that I want to be notified of when they're published?
Yes, you can monitor for phrases, HTML changes, keywords, and more.
Can I receive updates when there is a new hire?
Yes, ChangeTower offers multiple ways of monitoring this, but the most popular solution is the Domain Scan. Reach out to our support team to learn more!