Corporate news and press release cycles are unpredictable. Companies may release critical news and press releases in the middle of the night or just after close of business on a Friday. ChangeTower PR monitoring tools can help you stay notified instantly.
Start Monitoring NowChangeTower offers a variety of useful tools for content monitoring within one simple, user-friendly dashboard. Track content changes in a variety of ways - from new pages or posts to changes in keywords or code. Set up email notifications to automatically collect content monitoring reports to share with your team or colleagues. Monitor a variety of channels (social, web, external partners) in your ChangeTower dashboard.
SEO, or search engine optimization, has fundamentally transformed the way that companies manage and maintain their digital presence in the modern globalized economy. With the power of Google to direct potential customers to your business entirely based on your relevance to key search terms around your operations, knowing your SEO strengths and weaknesses is a must to keep up with your competition. Regularly visiting and scrolling through your competitor’s homepage requires time and hassle. SEO monitoring tools can eliminate that headache, and let you monitor competitors through one central interface.
But for many businesses, your social media presence must meet brand and compliance requirements. For large companies with multiple employees handling social accounts, staying on top of your content or monitoring competitors is even more important. That’s where ChangeTower comes in.ChangeTower offers social media monitoring tools to keep track of both your own channels, and those of your competitors. Ensure your content fits company guidelines, monitor activity of social media content creators, track mentions and engagements, or stay on top of competitor activity with easy-to-use social media monitor tools.
Yes. Simply insert the URL of the page you want to track when setting up your monitors.
Yes, you can monitor for phrases, HTML changes, keywords, and more.